Stepler is the walking-rewards app you are most likely to meet if you live in the Nordics, and increasingly in the UK, Germany and the Netherlands too. It is a real company with a real address, it has paid out gift cards and PayPal cash to a lot of people, and it is currently sitting in the top three health apps on the Danish App Store. It is also an app where the thing you were promised, cash for walking, is split across two currencies, and only one of them comes from your feet. This guide explains how points and diamonds actually work, what a 10,000-step day is worth, and who will be happy with it.
Disclosure: Fitcoin is our own fitness-rewards app, so we compete with Stepler for the same kind of user. We are not affiliated with Stepler AB and earn nothing if you install it. Everything below comes from Stepler's own website and help pages, its terms and conditions, its UK Google Play and App Store listings, Trustpilot, and public user accounts, all checked on November 7, 2026. We have not reached a cash payout ourselves.
The short version
Stepler is legitimate and it does pay. Walking earns points at 1 per 1,000 steps, and points on their own buy discounts, prize-draw entries and some gift cards. Cash through PayPal or a prepaid Visa needs diamonds as well, and diamonds come mainly from converting the day's steps, from a weekly task worth a tenth of a diamond, and much faster from partner games and surveys. If you walk a lot and are happy with gift cards and the occasional draw, it is a pleasant, well-made app. If you want cash for steps without touching the games, the diamond side will take you months.
Who runs it
Stepler is made by Stepler AB, and the Google Play developer details give a street address at Drottninggatan 13 in Karlstad, a mid-sized city in western Sweden, with a named contact and a Swedish phone number. The company has been going for several years: the iOS app id dates from early 2019, and the Danish App Store listing still carries the original description about exchanging points for "completely free stuff, discounts or services" in a marketplace. The current version, 6.4.2, was updated on 22 September 2026 on iOS and on 4 November 2026 on Android. Stepler says more than 10 million people have joined and that its users take over a billion steps a day, which, if you take the second figure at face value, implies a few hundred thousand genuinely active walkers rather than ten million.
The ratings tell two different stories depending on where you look. On the App Store it holds 4.4 out of 5, with 5,300 ratings in Denmark alone, and on 5 November 2026 it was third in Top Free Health & Fitness there and in the Finnish top 120 overall. On the UK Google Play Store it is 3.2 from about 23,500 reviews, with a million-plus downloads, and on Trustpilot it is 3.3 from 636 reviews. The pattern in the lower scores is consistent: people like the app and dislike how long the diamonds take, and a fair number mention the adverts. Stepler replies to most of the critical reviews, politely and at length, which is more than many apps in this category manage.
Points: what walking earns
The step rate is published on Stepler's features page and it is simple: 1 point for every 1,000 steps. Steps come in from Apple Health on iPhone (with Apple Watch support) and from Health Connect on Android, and Stepler says it can also read Fitbit. It only imports the last seven days, so an account you forget about for a fortnight loses the first week. A 10,000-step day is therefore worth 10 points from walking, and the most committed walker in your family, doing 20,000 a day, earns 20.
That is not where most of the points come from, though. Stepler layers a set of daily bonuses on top of the step rate, and these are worth far more than the steps themselves. There is a daily bonus of 10 points for watching a short advert. There are walking milestones through the day, each with a claimable bonus and, on Android at least, a second bonus for watching an advert at each one. Stepler's own page says you can "earn over 50 points each day" from milestones, and a user on a European beer-money forum in 2025 counted 124 points a day from opening the app, hitting the milestones and watching every advert, against 10 or so from the walking. Streaks, which were overhauled in the November 2026 update, add a bonus every seventh day and now come with streak freezes, which is the Duolingo mechanic arriving in a pedometer.
| Daily route | What it earns | What it takes |
|---|---|---|
| 10,000 steps | 10 points | Apple Health or Health Connect; opened within 7 days |
| Daily bonus | 10 points | One short advert |
| Milestone bonuses | 50-plus points, roughly double with the adverts | Walking past each threshold and tapping to claim |
| Streak bonus | Varies by level | Moving and converting every day; paid every 7th day |
| Converting steps | Diamonds (fractions) | At least 2,500 of today's steps, up to 20,000, before midnight |
| Weekly task | 0.1 diamond | 6,000 steps and the daily bonus, 7 days running; a missed day resets it |
| Games and surveys | Whole diamonds | Reaching levels in partner games; completing partner surveys |
So a person who walks 10,000 steps and taps everything can realistically bank somewhere between 70 and 120 points a day. That sounds generous until you look at what points buy, which is the next part.
Diamonds: the currency that gates the cash
Stepler's reward shop has four kinds of thing in it. Discounts and offers from partner brands cost points. Prize-draw entries, which Stepler calls giveaways, cost points. Gift cards, of which it lists more than twenty, cost points and in some cases diamonds. And cash, as a PayPal transfer or a prepaid Visa card, always costs points and diamonds together. The most recent figure we have seen for the cash floor is from July 2025, when a user reported a 10 euro payout priced at 500 points plus 7 diamonds; a Trustpilot reviewer in 2026 said the minimum had since moved up to around 20 dollars in their market, so treat the exact numbers as a snapshot. The shape of the deal has not changed, and it is the shape that matters.
Five hundred points is about a week of enthusiastic tapping. Seven diamonds is a different proposition. Stepler's help centre describes two ways to earn them from walking. You can convert the day's steps into diamonds, several times a day, as long as you have at least 2,500 steps to convert and you do it before midnight; the cap is 20,000 steps a day, and Stepler does not publish the exchange rate, though users describe the result as a small fraction of a diamond per day. Or you can complete the weekly task, which is 6,000 steps and the daily bonus seven days in a row, for 0.1 of a diamond; miss one day and the week resets. On those two routes alone, seven diamonds is somewhere between several months and more than a year.
The third route is the one Stepler would rather you used. Partner games pay diamonds for reaching levels, and surveys pay diamonds per completion. The same 2025 user put the diamond side of a 10 euro cash-out at "15 to 30 minutes of playing some games", and a September 2026 Trustpilot reviewer, who likes the app, said plainly that "I got most from downloading games". Stepler's reply to a Play Store review that month was candid about it too: walking is "at the core", and games and surveys are "an optional boost", but it "takes time to earn both points and diamonds". If you have read our pieces on FitCash or Scrambly this will be familiar: the pedometer brings you in, and the offer wall pays the bill.
Where it works, and the country lock
Stepler does not publish a country list. The best guide is the language list on the App Store: English, Danish, Dutch, Finnish, French, German, Italian, Norwegian, Polish, Spanish and Swedish. It is on the UK App Store and on UK Google Play, it tops charts in Denmark and Finland, and the forum posts about it come from across the EU. If it shows up in your store, you are in; if it does not, there is no workaround worth trying, because of the next paragraph.
Rewards are locked to the market your account was created in. Stepler's help article on the subject is a single sentence long, and the terms repeat it in section 24: you may not claim or redeem offers outside your eligible country, and points or diamonds earned in one country cannot be spent in another unless the app explicitly allows it. If you move, you have to write to support and ask them to change your market. In Sweden there is an extra layer: some rewards need BankID, the national digital identity, and one Trustpilot reviewer lost rewards because they did not have it. The Coach subscription, which turns a Swedish employer's wellness allowance (friskvårdsbidrag) into a monthly gift card for hitting a step goal, is Sweden-only and does not appear in the UK app.
Adverts, the ad-free purchase, and what it collects
Stepler is advert-funded and the adverts are not subtle, because most of the points come from watching them. The complaints are less about volume than content: a Swedish reviewer in September 2026 called some of them "online casino crap" and asked for a moral compass in the ad selection. Stepler's answer was that the adverts come through Google AdMob, that it does not review each one, but that it can block specific advertisers if you report them to feedback@steplerapp.com. The alternative is the one-off Ad-Free purchase, listed at $9.99 on the US App Store and around £7.99 in the UK, which Stepler says you can also unlock with diamonds. Buying your way out of the adverts does remove the milestone ad bonuses, so the trade is quieter days for fewer points.
On data, the Google Play safety section says Stepler may share personal info, health and fitness data and two other categories with third parties, and collects personal info, health and fitness data and device identifiers. Data is encrypted in transit and you can ask for deletion. The terms are worth skimming once: points and diamonds are "licensed, not sold", have no monetary value, and can be adjusted, capped, revalued or expired by the company; tokens tied to "simulated motion" or device tampering can be reversed; and cash payouts may require identity or banking verification and may have fees or currency conversion deducted. None of that is unusual, and it is at least written clearly. The surveys are where the real profiling happens, so if you are a points person you can decline those and keep the data footprint to steps.
The step-counting itself
Because Stepler reads from Apple Health or Health Connect rather than running its own pedometer, its step count is whatever your phone or watch says it is, which is generally a good thing: there is no second counter to disagree with. The older complaints about missing steps on Android mostly predate Health Connect, and the current reviews are about rewards rather than counting. It does mean the app needs the health permission to do anything at all, and on Android it needs Health Connect set up and a source feeding it.
The same design has an obvious weak spot, which users have noticed. Health Connect and Apple Health both let you add steps by hand, and the 2025 forum post we quoted above describes doing exactly that to collect every milestone without walking. Stepler's terms allow it to reverse tokens from "simulated motion" and to disqualify accounts, so this is a way to lose a balance rather than build one. We mention it only because it explains why the diamond side is so tightly rationed: an app that cannot fully trust its step feed cannot afford to pay much for steps, and that is as true of Walk Wallet and CashWalk as it is of Stepler.
How it compares
Against the apps people usually weigh it up with, Stepler sits in the middle. WeWard pays actual cash for steps at a published rate and does not make you earn a second currency to get at it, though its rate has been cut repeatedly and it is weak outside France and the US. Macadam pays by IBAN across Europe and is the more direct choice for a Dutch or German walker who wants money rather than vouchers. Sweatcoin has a bigger marketplace and no cash at all. Stepler's genuine advantages are a tidy app, a local-brand reward shop in each Nordic market, and an honest customer-service voice, which counts for something when your balance is stuck.
Our rough estimate, using the 2025 pricing and assuming you walk 10,000 steps, tap every milestone, watch every advert and ignore the games, is that Stepler is worth somewhere around 5 to 7 euros a month in gift-card value, and that the cash tile will take you most of a year to reach the first time. For the full ranking, with what each app pays for the same 10,000 steps, see what walking apps pay for 10,000 steps and our main guide to apps that pay you to walk.
Who should install it
Someone in the Nordics, the UK, Germany, the Netherlands or another supported country who walks most days anyway, likes a streak to keep, and is content with a gift card every month or two plus the odd giveaway entry. For that person Stepler is one of the nicer apps in the category, and the local reward shops in Sweden, Denmark and Finland are better than most.
Someone who wants PayPal money for walking and nothing else should look at our UK list or the PayPal-paying apps instead, because Stepler's cash exit was designed around games and surveys, and it is slow and a little dispiriting to try to walk your way through it. And if the thing you actually want is to be rewarded for workouts rather than just steps, with no second currency and no offer wall, that is what Fitcoin was built for.
Frequently asked questions
Is Stepler legit or a scam?
Legit. Stepler is run by Stepler AB, a registered Swedish company with a street address in Karlstad, and users across Europe report receiving gift cards and PayPal payouts. The catch is that cash needs diamonds as well as points, and walking produces diamonds very slowly, so most people who cash out have done it through the games and surveys rather than their steps.
How much does Stepler pay per step?
Stepler's published rate is 1 point per 1,000 steps, so a 10,000-step day is 10 points from walking. Milestone bonuses, a daily advert and streaks can add around 50 to 120 points a day on top. The last reported cash minimum was 10 euros for 500 points plus 7 diamonds, which puts the point side at roughly a week and the diamond side at months if you only walk.
What are Stepler diamonds and how do you get them?
Diamonds are Stepler's second currency and the one that gates cash. You can convert the current day's steps into diamonds (at least 2,500 steps, up to 20,000 a day, before midnight), complete the weekly task of 6,000 steps plus the daily bonus for seven days in a row for 0.1 diamonds, or earn them faster through partner games and surveys.
Which countries is Stepler available in?
Stepler does not publish a list. It started in Sweden and the app is translated into English, Danish, Dutch, Finnish, French, German, Italian, Norwegian, Polish, Spanish and Swedish, which is a fair guide to its markets. It is on the UK App Store and Google Play. Rewards are locked to the country your account was created in and cannot be redeemed across borders.
Is Stepler the same as Fitcoin?
No. Stepler is a Swedish step-rewards app that pays points and diamonds for walking, games and surveys. Fitcoin is a UK fitness-rewards and health-insights app from FITCOIN LTD that scores workouts, sleep and HRV from Apple Health and Health Connect. Different companies and different models.
Method: Checked November 7, 2026 against steplerapp.com (features page, help articles on converting steps, tasks and cross-border redemption, and the terms and conditions), the UK Google Play listing for com.stepler (updated November 4, 2026; 1M+ downloads; 3.2 from 23.5K reviews; developer Stepler AB, Karlstad), the App Store listing id1451006880 (version 6.4.2, September 22, 2026; 4.4 rating; Ad-Free $9.99), Trustpilot (3.3 from 636 reviews), App Store chart positions for November 5, 2026, and public user reports from 2025 and 2026. Point and diamond prices are as reported by users and Stepler says they can change without notice. Fitcoin has no commercial relationship with any app named here.
Related reading: Get paid to walk in the UK, Apps that pay you to walk in Germany, Are walking reward apps legit?, Sweatcoin alternatives, What walking apps pay for 10,000 steps, Is Macadam legit?, Is Fitcoin legit?
About the author: Harris Khan is the co-founder and CTO of Fitcoin, a UK fitness-rewards and health-insights app that reads Apple Health and Health Connect.