Apps That Pay You to Walk in the Netherlands (2026 Guide)

Published November 7, 2026 • By Harris Khan • 11 min read

The Dutch walk and cycle more than almost anyone in Europe, which makes the Netherlands a curious market for apps that promise to pay you for it: the habit is already there, and the apps are mostly built for people who need persuading. The two French cash apps, Macadam and WeWard, both work here and both pay to a Dutch bank account, at a rate that will buy you a coffee a month. The more interesting options are the ones you will not find on an international list: a.s.r. Vitality's weekly voucher for insured members, and the Hersenstichting's Ommetje, which 1.6 million people already use and which now has a shop. This guide goes through what each pays, how a payout actually reaches you, the midnight rules that catch people out, and which of the Dutch insurer apps are worth the install.

Disclosure: Fitcoin is our own fitness-rewards app and its reward partners are UK-focused, so it is not an answer for a Dutch walker and we have left it out of the ranking. We have no commercial relationship with any insurer, foundation or app named here. Figures come from the apps' own sites and help pages, their Dutch App Store and Google Play listings, a.s.r.'s and the Hersenstichting's published programme pages, and Dutch-language tests and user reports, checked on November 7, 2026.

The short answer

Macadam is the best cash option in the Netherlands: it pays by bank transfer to a European IBAN, 10,000 steps earns 75 coins, and about 30,000 coins becomes 15 euros, so a daily walker sees roughly 15 euros a year from the steps. WeWard pays PayPal or bank from 15 euros at a similar few cents a day. Stepler and Sweatcoin pay in gift cards and discounts, never euros. If you are insured with a.s.r. or Ditzo, Vitality's 5 euro weekly voucher outpays every app on this page; if you are not, Ommetje is the free Dutch app most worth having, with discounts rather than cash. SamenGezond gives lottery tickets and should not be installed for the money.

AppOur callWhy
a.s.r. VitalitySwitch it on, if insuredA voucher per weekly goal; 3.50 euros a month; a.s.r. and Ditzo only.
MacadamBest for cashIBAN transfer, 75 coins per 10,000 steps, validate before midnight.
OmmetjeInstall anywayFree, Dutch, no adverts; XP buys discounts in the Ommetje Winkel.
WeWardFine, slower to 15 eurosPayPal or bank; about 5 cents a day; 14-day wait before first payout.
SteplerGift cards onlyDutch-language app; cash needs diamonds from games; mixed Dutch reviews.
SweatcoinDiscounts, no cash10 to 70 per cent off sports brands within days; auctions take years.
SamenGezondNot for the rewardsLottery tickets for weekly goals; poor odds; technical complaints.

1. Macadam: coins at milestones, euros by bank transfer

Macadam is the app that comes closest to the thing Dutch searchers are looking for, because it pays actual euros to a European bank account and its rules are published. Steps are read from your phone or from Google Fit and a connected watch, and coins arrive at daily milestones: 75 coins at 10,000 steps, 100 at 12,500, 150 at 15,000 and 200 at 20,000, according to Macadam's own site. You validate the day's steps before midnight, which usually means watching an advert, and steps you do not validate are gone. Reviewers put the cash conversion at roughly 30,000 coins for 15 euros, which makes 10,000 steps worth a little under 4 cents, and a walker who hits that every day and never misses a validation reaches the 15 euro cash offer about once a year from walking alone.

The payout in the Netherlands is by bank transfer to your IBAN; Macadam states that PayPal is not currently available to users resident in the EEA, so the PayPal route you may read about on American blogs does not apply here. The gift section also lists prepaid cards and donations depending on your balance and Crown status, the Bronze, Silver or Gold level that comes from consistent validation, challenges and cashback, and which decides which cash offers you see and when they open. A withdrawal needs IBAN and BIC, a photo of your ID matching your account name and date of birth, and can take up to 15 working days. Macadam holds about 4.5 on Trustpilot from roughly 13,800 reviews, with the complaints concentrated on refused withdrawals where the details did not match or the Crown level was too low. Our Macadam review and is Macadam legit cover the validation rules in detail.

2. WeWard: PayPal or bank from 15 euros

WeWard is the other French cash app and it works in the Netherlands in Dutch. The rate is cumulative through the day: 1 Ward at 2,500 steps, 3 at 5,000, 8 at 10,000 and up to about 25 a day from walking if you also clear your personal goal and the higher milestones, with Wards converting at roughly 15 euros per 3,000, so 10,000 steps is about 5 cents. The same midnight rule applies: convert before the day ends or lose the steps. Payout is by bank transfer or PayPal once you reach 15 euros, gift cards and donations earlier, and two conditions catch new users: you cannot withdraw in your first 14 days, and WeWard's fraud checks can hold a payout for up to 15 working days. A minority of reviewers report accounts blocked at the point of withdrawal, which is the risk with any app that pays after the fact. The app itself is polished, with team events, collectible cards and challenges that add Wards, and it read our steps cleanly from Apple Health and Google Fit. The detail is in is WeWard legit, and the direct comparison with Macadam in WeWard vs Macadam.

The midnight rule, on both cash apps
1
Walk
The counter runs in the background. Nothing is banked yet.
2
Open the app before 00:00 and claim
Macadam calls it validating and shows an advert; WeWard calls it converting. Miss it and the day's steps are worth nothing.
3
Withdraw when the offer opens
Macadam: IBAN, BIC and an ID photo, up to 15 working days. WeWard: bank or PayPal from 15 euros, after your first 14 days, up to 15 working days.

3. a.s.r. Vitality: the insurer programme with a weekly voucher

a.s.r. Vitality is the Dutch licence of the South African Vitality programme and it is only open to people insured with a.s.r. or Ditzo, at 3.50 euros a month. Steps, heart-rate activity and sporting events earn Vitality points towards a weekly goal that starts at 100 points and rises each time you hit it, to a maximum of 800, falling again if you miss a few weeks; a.s.r. describes it as a goal that moves with you. Each weekly goal met earns credit for the Vitality webshop, which you spend on discounts on products and activities. Androidplanet's testers, walking an average of 6,533 steps a day, found a weekly goal met was worth a 5 euro voucher, so four weeks in a row is 20 euros, and judged it the most complete package of the four apps they tried. A monthly goal lets you buy a cashback product in the webshop and earn part of the price back through points over twelve months, and your yearly total sets a status from Bronze to Platinum with partner discounts attached; Platinum needs the health check as well as the points.

Against the free apps the arithmetic is not close: a Vitality member walking 6,500 steps a day collects more in a month than a Macadam user collects in a year. It is a reason to switch the programme on if you are already insured with a.s.r., and not a reason to change insurer. Our write-up of how Vitality's activity points work explains the shared logic.

4. Ommetje: the Dutch app that is actually about walking

Ommetje, from the Hersenstichting, is free, has no adverts, and is used by 1.6 million people, which makes it the most popular walking app in the country by a distance. The premise is a daily walk for brain health, with a fact from professor Erik Scherder after each one, team competitions with colleagues or family, and a new daily puzzle. The points, called XP, are capped in a way that rewards the habit rather than the distance: up to 26 XP a day across a maximum of four walks (23 at weekends), from things like the first walk of the day, a streak, walking before nine in the morning, a lunchtime walk on a working day, and staying active, plus extra for medals and badges. The 2026 addition that puts it on this page is the Ommetje Winkel, where XP buys discounts on products from brands such as STOX and Garmin. There is no cash, and there never will be; the Hersenstichting is a charity. For most Dutch walkers who want a reason to get out of the door and a small perk now and then, it is the app we would pick first.

5. Stepler and Sweatcoin: vouchers and discounts

Stepler, the Swedish app, has a Dutch-language listing and a Dutch reward shop. Walking earns points at 1 per 1,000 steps from Apple Health or Health Connect, bonuses add far more, and points buy discounts, prize-draw entries and gift cards. Cash by PayPal or Visa also needs diamonds, which come slowly from converting each day's steps before midnight and quickly from partner games and surveys; Stepler does not publish the exchange rate or the minimum. The Dutch App Store reviews are more mixed than the Nordic ones, including a long one-star account of a gift-card redemption refused over suspected VPN use after months of adverts, which is the risk of any app that pays after the fact and which Stepler's support, to its credit, does answer. Our Stepler guide explains the two currencies.

Sweatcoin works fully in the Netherlands and is probably already on your phone: roughly one sweatcoin per 1,000 verified steps after a 5 per cent cut, up to 10,000 steps a day free or 20,000 on Premium. Androidplanet's testers had enough within days for discount codes of 10 to 70 per cent on sports brands, and worked out that the auctions, which run into thousands of sweatcoins, would take them about 13 years. There is no cash and the SWEAT crypto route closes for new steps at the end of December 2026. The Sweatcoin review has the rest.

6. SamenGezond, Actify and WinWalk

SamenGezond is the Menzis, Anderzorg and HEMA programme and it rewards weekly walking and sport goals with lootjes, lottery tickets for a monthly draw of prizes such as bol.com and Coolblue cards. The goals are easy, the odds with well over 100,000 users are poor, and Androidplanet's testers reported GPS and step-counting problems and did not recommend it; use it for the challenges if you are a Menzis member, and expect nothing back. Actify, Zilveren Kruis's free habits app, links to Apple Health, Garmin and Samsung Health and builds small daily "mini's" into routines, but it does not pay per step and is not a rewards app. WinWalk, the lock-screen pedometer, installs and counts, but its gift cards are earned mostly by watching adverts and handing over data, and Androidplanet's verdict on it was as blunt as ours.

A month at 10,000 steps a day, in euros or euro-equivalent
Macadam, validated every nightabout 1.10 euros
WeWard, converted every nightabout 1.50 euros
Sweatcoin, as discount codesa few euros off sports kit
Ommetje, XP in the Winkeldiscounts, varies
a.s.r. Vitality, four weekly goals metabout 20 euros in vouchers
Bars to scale against 20 euros. Macadam uses 75 coins a day at 30,000 coins per 15 euros; WeWard uses 10 Wards a day at 3,000 per 15 euros; the Vitality figure is Androidplanet's 5 euro voucher per weekly goal, less the 3.50 euro monthly fee it does not include. The Ommetje bar is striped because the Winkel sells discounts whose value depends on what you buy.

A few Dutch specifics

None of these apps pays to iDEAL or Tikkie; the cash ones pay to an IBAN or PayPal, so the route to your ING or Rabobank account is a SEPA transfer that takes a few working days after the app's own processing time. Cycling, which is how a lot of Dutch movement happens, counts for nothing in Macadam, WeWard or Stepler, which only read steps; a.s.r. Vitality and Ommetje are the two on this page that give you any credit for a bike, Vitality through heart rate and Ommetje through its activity badges. If you use a Garmin or a Samsung watch rather than your phone, Macadam reads through Google Fit and the others through Health Connect or Apple Health, and Google's winding-down of the Fit APIs in 2026 is the first thing to check if steps stop arriving.

A rule that has held up. In the Netherlands, a full day of walking is worth about five cents on the apps that pay cash. If a new app's maths says your morning walk is worth five euros, it is either paying you from investor money that will run out or it is not going to pay you. Give it a week with only the step permission, no referral code and no offers, and look for a published rate, a KvK-registered company behind it and a dated payout screenshot from someone who is not recruiting. If any of those is missing, uninstall it.

What we would do

If you are with a.s.r. or Ditzo, switch Vitality on and let the weekly goal run; it is the only step reward in the country worth planning around. Everyone else should install Ommetje for the habit and the Winkel, then, if you want euros, Macadam, with a nightly validation alarm and your IBAN ready, expecting around 15 euros a year from the walking. WeWard is a fair alternative if you prefer PayPal. Treat Stepler and Sweatcoin as voucher apps, and skip SamenGezond and WinWalk for the money. The wider picture, every app we have checked grouped by what it actually pays and where, is in apps that pay you to walk, and the German version of this guide, where the health insurers pay more, is apps that pay you to walk in Germany.

Frequently asked questions

Which walking app pays real money in the Netherlands?

Macadam and WeWard. Macadam pays by bank transfer to a European IBAN, with 10,000 steps worth 75 coins and about 30,000 coins needed for 15 euros; WeWard pays by bank transfer or PayPal from 15 euros at roughly 5 cents per 10,000 steps. Both need you to claim the day's steps before midnight. Neither pays iDEAL directly, and neither is worth more than a couple of euros a month from walking alone.

Does Sweatcoin pay out in euros in the Netherlands?

No. Sweatcoin never converts to cash anywhere. In the Netherlands it pays in marketplace discounts, usually 10 to 70 per cent off sports brands, occasional gift cards and auctions. Androidplanet's test found the discount codes arrived within days but the auctions would take about 13 years of walking.

What is a.s.r. Vitality and how much does it pay for steps?

A programme for people insured with a.s.r. or Ditzo, costing 3.50 euros a month. Steps and heart-rate activity earn Vitality points towards a weekly goal that starts at 100 and rises to a maximum of 800 as you hit it. Each weekly goal met earns webshop credit; Androidplanet's testers, averaging 6,533 steps a day, took a 5 euro voucher per week, or 20 euros a month. A monthly cashback product and a status from Bronze to Platinum sit on top.

Is the Ommetje app worth it for rewards?

As a free walking habit app from the Hersenstichting, yes; as an earner, modestly. You can earn up to 26 XP a day across four walks (23 at weekends), plus points for medals and the daily puzzle, and spend them in the Ommetje Winkel on discounts from brands such as STOX and Garmin. There is no cash and no data sold to advertisers, which is rather the point.

Is SamenGezond worth installing for the prizes?

Probably not for the rewards. The Menzis, Anderzorg and HEMA programme gives you lottery tickets for meeting weekly movement goals, with a monthly draw for prizes such as bol.com or Coolblue cards. With well over 100,000 users the odds are poor, and Androidplanet's testers did not recommend it. Use it if you like the challenges; do not expect anything back.

Method: Checked November 7, 2026 against Macadam's site and payout guide (milestone coins, IBAN-only in the EEA, 15 working days), WeWard's Dutch listing and help pages, a.s.r. Vitality's "kom in beweging" programme page (weekly goal from 100 to 800 points, monthly cashback, status tiers), the Hersenstichting's Ommetje XP and Winkel pages, Zilveren Kruis's Actify page, Androidplanet's week-long test of a.s.r. Vitality, Sweatcoin, WinWalk and SamenGezond (6,533 steps a day, 5 euro voucher per weekly goal), Steppa's Dutch comparisons for the Macadam coin-to-euro estimate, and the Dutch App Store and Google Play listings and reviews for Stepler, Sweatcoin, WeWard and Macadam. Rates, floors and programme rules change without notice. Fitcoin has no commercial relationship with any company named here.

Related reading: Apps that pay you to walk, Apps that pay you to walk in Germany, WeWard vs Macadam, Macadam review, Is Stepler legit?, Are walking reward apps legit?


About the author: Harris Khan is the co-founder and CTO of Fitcoin, a UK fitness-rewards and health-insights app that reads Apple Health and Health Connect.